Get more enquiries with SEO for EV charger installers.
What we do
Campaign planning
EV charging is a fast-moving market and the search landscape reflects that. Homeowners, businesses, landlords, fleet operators, developers and facilities managers are all searching for different things, often at very different stages of their decision. Before we do anything else, we map out exactly who you want to reach, what they're searching for, and where competitors are falling short. The strategy we build comes from that research, not from guesswork.
OZEV grants & funding content
The government's OZEV grant schemes are one of the most powerful tools in your sales process, and most of your competitors are barely mentioning them. We make sure your site ranks for the searches people run when they're trying to understand what funding they can access: home charger grants, the Workplace Charging Scheme, infrastructure grants for landlords and SMEs. We create clear, accurate grant content that answers the questions your customers are already asking and positions you as the installer who makes the whole process easy.
Residential, commercial & fleet growth
Homeowners want reassurance that you're OZEV-approved and that the job will be done properly. Businesses want to understand their options, their grant entitlement, and what infrastructure-ready actually means in practice. Fleet operators are thinking about depot charging, load management and phased rollouts across multiple sites. Each audience has different questions and different search behaviour. We build pages and content that speak to all of them, and make sure you show up in front of the right people at the right moment.
New build contracts
Building regulations now require EV charging provision in new residential and commercial developments, which means developers and housebuilders need a reliable installer across multiple sites. We build the pages and content that get you in front of developers and contractors at the specification stage, covering Part S compliance, infrastructure-ready installations, and the kind of volume work that makes for a long-term commercial relationship.
User tools
A grant eligibility checker, an installation cost estimator, a charger comparison tool. These are the kinds of resources that give a potential customer a reason to spend real time on your site before they've contacted anyone. They also attract links naturally, because other sites reference genuinely useful tools. We build them properly, make them look good, and treat them as a serious part of your SEO strategy rather than a nice-to-have.
Review generation
EV charger installation is still a relatively new purchase for most people, which means trust is the deciding factor more often than price. We help you build a consistent flow of Google reviews, make the most of your OZEV approval status, and ensure accreditations like NICEIC, NAPIT or Which? Trusted Trader are working as hard as possible on your site. The goal is simple: when someone lands on your page, they should feel confident before they've even read a word.
Technical SEO
EV installer websites are often built quickly on basic templates and left to fend for themselves. Slow load times, poor mobile experience, thin service pages with no real content: these are the issues that quietly keep you off page one while better-optimised competitors take the leads. We go through your site properly, fix what's holding you back, and make sure Google understands exactly what you do and where you do it.
Local visibility
Most EV charger searches have strong local intent. People want an installer in their area, not a national company that subcontracts the work. We make sure you rank in every town, city and postcode you serve, with a Google Business Profile that's fully optimised and a local presence that reflects the actual geographic footprint of your business.
Reporting
Every month you get a clear breakdown of where your enquiries are coming from, which services and locations are driving the most interest, and what your SEO investment is generating in real terms. As the market grows and search behaviour evolves, we adjust your strategy accordingly so you're always positioned for what's coming next, not just what was working six months ago.
See how you're ranking
SEO ROI calculator
Who we are
Rooted in Manchester
Maybe you’ve tried doing SEO yourself instead of focusing on what you do best. Maybe you’ve invested in SEO and been given the runaround by an agency that knows how to send invoices and not much else. Or maybe you’re just not seeing the kind of return you want to see from your website. We speak to business owners just like you every day.
We’re based in North Manchester, between Prestwich, Blackley and Cheetham Hill, right next to Heaton Park. From here, our team works with businesses just like yours across the city and beyond, putting clear plans in place, doing the work properly, and reporting on progress in a way that makes sense.
Your local SEO partner
From Salford to Stockport, Oldham to Wigan, businesses across Greater Manchester trust us to make them more visible online. So whether you run a dental practice in Denton, an estate agent in Eccles, or some other business that starts with the same letter as where it is, our local SEO strategies can help you get found.
We optimise Google Business Profiles, create location-focused content, build the right local backlinks, and structure websites to perform wherever you operate across Greater Manchester.
Click the interactive map to find out more about SEO where you’re based.
Jamie Fallon
My name's Jamie, I've been in SEO since 2016. Since then I've worked freelance, at agencies, and in-house as well as on my own websites - and now at Pollinate!
