Grow your traffic, grow your business with Pollinate
Our SEO services
Pollinate Marketing helps Manchester businesses grow their websites and turn traffic into customers. We combine tried and tested SEO strategy, high-quality content, technical expertise, and link building/digital PR to create campaigns that deliver real, measurable revenue.
Audits
We start every campaign with a thorough SEO audit. That means reviewing your site from top to bottom to understand what's holding back rankings, traffic and conversions, covering technical performance, site structure, content quality and authority signals. Then we can create a clear, priority-oriented roadmap that ties SEO activity to measurable ROI.
Site speed
Site speed plays a direct role in rankings, user experience and conversions. Visitors leave and search engines notice if your site is slow. We analyse what’s causing performance issues and fix them properly, improving load times across devices and browsers. The result is a faster, easier-to-use site that gets better rankings and nets you more revenue.
On-page
On-page SEO is about making every page on your site work harder. We align content with search intent, refine site structure, and optimise key elements like page titles and feature images so search engines understand exactly what your pages should rank for. And what's better for search engine is better for users, so it's good for your bottom line too.
Content
Content makes the web go round, so we create valuable, relevant content for our clients that turns traffic into conversions. We carefully plan your content strategy with industry-leading tools (and a few dozen coffees) to build the kind of topical authority search engines go mad for, earning your site the attention, engagement and revenue it deserves.
Linkbuilding
Link building is about earning high-quality links that boost your site's authority and search rankings. We focus on strategies that are relevant, sustainable, and tailored to your industry so every link contributes to provable growth. By building a strong backlink profile, we help search engines trust your site and drive more qualified traffic your way.
Digital PR
Digital PR is about creating stories and content that earn high authority media coverage, mentions, and links online. We work with you to create and distribute top quality content, earning the kind of backlinks and brand mentions that are worth their weight in gold. Then we track coverage so you can see exactly how your brand is spreading across the web.
Local SEO
With local SEO we make sure your business shows up in search results for the areas you serve. We improve your online presence so locals can find you easily through Google, directories, and local listings. From map packs to niche directories, we get your name in front of the right eyes at the right time, and to drive local footfall, enquiries, and leads.
Ecommerce
Ecommerce SEO is about making your online store easy to find, navigate, and convert for both search engines and customers. We optimise product pages, category pages, and the overall site structure to increase visibility, drive qualified traffic, and boost sales. Every improvement is aimed at turning visits into purchases while supporting long-term growth.
Web design
With WordPress web design we make sites that look great, perform well, and are built with SEO in mind. Whether it’s a full site rebuild, a new landing page or blog post template, custom plugin creation, or a bog-standard page built with Elementor, we make sure every part of your site attracts traffic, keeps visitors engaged, and turns traffic into money.
Migrations
Site migrations are about moving your website to a new platform, domain, or structure without losing traffic, rankings, or revenue. We plan and execute every migration carefully, handling redirects and technical adjustments to make sure you don't drop your hard earned rankings. This protects your current SEO value while setting you up for future growth.
Who we are
Rooted in Manchester
Maybe you’ve tried doing SEO yourself instead of focusing on what you do best. Maybe you’ve invested in SEO and been given the runaround by an agency that knows how to send invoices and not much else. Or maybe you’re just not seeing the kind of return you want to see from your website. We speak to business owners just like you every day.
We’re based in North Manchester, between Prestwich, Blackley and Cheetham Hill, right next to Heaton Park. From here, our team works with businesses just like yours across the city and beyond, putting clear plans in place, doing the work properly, and reporting on progress in a way that makes sense.
Your local SEO partner
From Salford to Stockport, Oldham to Wigan, businesses across Greater Manchester trust us to make them more visible online. So whether you run a dental practice in Denton, an estate agent in Eccles, or some other business that starts with the same letter as where it is, our local SEO strategies can help you get found.
We optimise Google Business Profiles, create location-focused content, build the right local backlinks, and structure websites to perform wherever you operate across Greater Manchester.
Click the interactive map to find out more about SEO where you’re based.
Jamie Fallon
My name's Jamie, I've been in SEO since 2016. Since then I've worked freelance, at agencies, and in-house as well as on my own websites - and now at Pollinate!
How it works
Discovery
We start by getting to know you and your business. What you’re trying to achieve, who your customers are, and what’s been holding you back. Understanding this helps us focus on what will actually generate revenue.
Site audit
Next, we take a close look at your website to see what’s working and what could be better. We use industry standard tools like Screaming Frog, Semrush, Ahrefs and more to get full coverage of every issue.
Strategy
Once we know your goals and the state of your site, we put together a clear plan. We work out which fixes and improvements matter most and plan out how to grow your content and online presence.
Work
Then... we get on with it! We take care of everything for you: technical updates, content improvements, and link building all happen in the background while you focus on running your business.
Reporting
We keep you in the loop with updates that actually make sense. We report on how traffic is growing, how people are interacting with your site, and what specifically we do with your website every month.
Review
Every six months we step back and look at how things are going. SEO is always changing, so we adjust the plan where it’s needed to make sure your site keeps getting better and your business keeps growing.
Reviews
Darryl M.
Well done Jamie really happy with the work, really did your research well.
Rohallah G.
Great to work with, very professional and responsive! Very happy with the service! Thanks man!
Victor I.
Excellent work. Highly recommended.
Case studies
Latest posts
SEO FAQs
What is SEO, and why does my business need it?
SEO (Search Engine Optimisation) is the process of improving your website to increase its visibility on search engines like Google. For local businesses, this means getting found by potential customers in your area. By optimising your website, you can attract more local traffic, generate leads, and grow your business without relying solely on ads.
How long does it take to see results from SEO?
SEO is a long-term strategy, and it can take 3-6 months to start seeing significant results. The timeline depends on factors like your industry, competition, and the current state of your website. While it’s not an overnight fix, the benefits of SEO can be long-lasting and cost-effective for sustained growth.
Can you guarantee that my business will rank #1 on Google?
No reputable SEO agency can guarantee a #1 ranking on Google. Search algorithms are complex and constantly changing. However, we focus on proven strategies to improve your rankings and visibility, driving more qualified traffic to your site.
How do you measure the success of an SEO campaign?
We track key metrics like organic traffic, keyword rankings, and the number of leads or conversions from search engines. These metrics help us see what’s working and where we can make adjustments to improve results further.
How important are reviews for local SEO?
Reviews play a significant role in local SEO, as they build trust with potential customers and improve your rankings in local search results. Encouraging happy customers to leave positive reviews can make a big difference in attracting new business.
What is on-page SEO, and how does it help my website?
On-page SEO involves optimising elements directly on your website, like content, headings, and meta tags. It helps search engines understand your site better and ensures it’s user-friendly, making it more likely to rank higher in search results.
What happens if I stop doing SEO?
If you stop SEO, your rankings may gradually decline as competitors continue to optimise their sites. Search engines also value fresh, updated content, so stopping SEO could lead to missed opportunities to maintain or improve your visibility.
How do I know if an SEO agency is right for my business?
Look for an agency that offers transparent communication, realistic expectations, and a clear strategy tailored to your goals. Reading reviews, checking case studies, and asking questions about their approach can help you make an informed decision.
