What we do
Indexation
We make sure search engines can find and index the pages that matter. We audit how your site is being crawled, fix crawl budget inefficiencies, resolve noindex issues, and ensure your most important pages are visible to Google, not buried or accidentally excluded.
Site speed
A slow site costs you rankings and customers. We identify what's dragging your load times down whether that's unoptimised images, render-blocking scripts, or server response times. Then we implement fixes that improve both metrics and user experience.
Site structure
A well-structured site helps search engines understand what you do and which pages matter most. We review your URL structure, navigation, and internal linking to ensure authority flows where it should and users can find what they're looking for.
On-page
We improve the behind-the-scenes details that shape how search engines read your content. We audit and fix canonical tags, structured data, meta directives, hreflang (where relevant), and pagination to ensure everything is configured correctly and consistently.
Mobile
With the majority of searches now happening on mobile, a poor mobile experience directly impacts rankings. We identify usability issues across device types and ensure your site meets Google's mobile-first expectations.
Migrations
Redesigns and platform migrations are one of the most common causes of sudden ranking drops. We plan and oversee technical changes to protect your existing performance covering redirect mapping, crawl monitoring, and post-launch auditing to catch issues before they compound.
Who we are
Rooted in Manchester
Maybe you’ve tried doing SEO yourself instead of focusing on what you do best. Maybe you’ve invested in SEO and been given the runaround by an agency that knows how to send invoices and not much else. Or maybe you’re just not seeing the kind of return you want to see from your website. We speak to business owners just like you every day.
We’re based in North Manchester, between Prestwich, Blackley and Cheetham Hill, right next to Heaton Park. From here, our team works with businesses just like yours across the city and beyond, putting clear plans in place, doing the work properly, and reporting on progress in a way that makes sense.
Your local SEO partner
From Salford to Stockport, Oldham to Wigan, businesses across Greater Manchester trust us to make them more visible online. So whether you run a dental practice in Denton, an estate agent in Eccles, or some other business that starts with the same letter as where it is, our local SEO strategies can help you get found.
We optimise Google Business Profiles, create location-focused content, build the right local backlinks, and structure websites to perform wherever you operate across Greater Manchester.
Click the interactive map to find out more about SEO where you’re based.
Jamie Fallon
My name's Jamie, I've been in SEO since 2016. Since then I've worked freelance, at agencies, and in-house as well as on my own websites - and now at Pollinate!
Latest posts
What is HTTPS and why is it important?
By: Jamie Fallon | Technical SEO | Last updated: March 27, 2026
Why do sites lose traffic after a migration?
By: Jamie Fallon | Technical SEO | Last updated: March 27, 2026
What are broken links, and why are they important?
By: Jamie Fallon | Technical SEO | Last updated: March 27, 2026
How to get star ratings under your links in search results
By: Jamie Fallon | Technical SEO | Last updated: March 27, 2026
How to speed up a slow website
By: Jamie Fallon | Technical SEO | Last updated: March 27, 2026



